#60DaysofSport and opportunities for Worcestershire businesses

The 60 Days of Sport in Worcestershire is now in full swing which sees excellent events and many opportunities for businesses to be involved.

As well as excellent fixtures at the County’s sporting grounds, there are also some extraordinary events. The European Wheelchair Basketball Championships are currently taking place at Worcester Arena (28 August – 6 September) which is the qualifier for the Paralympics in Rio next year. Worcestershire is also hosting the 10k run-bike-run (20 September) and the Aviva Tour Ride (4 October 2015) the official sportive of the Tour of Britain – all of which will present many commercial and sponsorship opportunities for local companies during the 60 days.

As part of the #60DaysofSport campaign, which was launched last month at Worcestershire County Cricket Club (22 August 2015), the Worcestershire Local Enterprise Partnership (WLEP) is encouraging local businesses to attend a free event hosted by UKTI ‘Winning Sales in Global Sports Projects’ which takes place at Sixways Stadium at 9:30am on Monday 28 September, 2015.

The global sports export market provides opportunities across many sectors – ranging from building construction, security, related infrastructure to of course the sports supply chain. Businesses of all sectors and sizes are being urged to consider the wider opportunities and register early to avoid disappointment – a direct link to register is available here.

Attendees will be able to hear from several keynote speakers on topics such as international support, UK and regional strengths, life cycles of a global sports project, major sports projects and tips and advice.

The event will also offer discussion workshops based on how to take the first steps into the international market and on advanced strategies for the sports facilities sector.

Gary Woodman, Executive Director of the Worcestershire Local Enterprise Partnership said, “Worcestershire is a County with a number of high profile sporting events taking place over the #60DaysOfSport which will present many opportunities to our local businesses.

“It is also important that Worcestershire businesses are able to understand the opportunities that the global sports market can bring and where they can get support and so I would therefore encourage businesses to register for UKTI’s event at the earliest opportunity to avoid disappointment.”

To register for the event, click here.

For further information on the ‘Winning Sales in Global Sports Projects’, contact UKTI by phoning 0345 222 0159 or by emailing enquiries@uktiwm.co.uk