Description – Worcester City Council adopted a masterplan for Worcester in July 2019. The masterplan divides the Worcester City Centre geography into 4 quarters and the Shrub Hill master plan spans two of those in the Canalside and Shrub Hill areas and encompasses the Lowesmoor area of the City. The City masterplan vision for the Shrub Hill quarter is to provide a high-quality office quarter with employment-led mixed-use development incorporating new parking, transport interchange, and the creation of a dynamic and vibrant focus of City Centre expansion and sustainable economic growth. The refurbishment of Shrub Hill Station will bring a new plaza to provide an arrival gateway that reflects the city’s offer and its inherent quality linked to the redevelopment of significant areas of largely Victorian infrastructure and low-density buildings that characterise the area.
Awarded Funding – £850K
- Demonstrate confidence and strategic intent in Worcester City future growth.
- Business case work links directly to the work of the North Cotswold task force and improved London services, also the emerging work of the Birmingham / Bristol rail board that will influence the improved services south of Worcestershire.
Partners – Worcester City Council, Worcestershire County Council