LEP welcomes investment in Hoobrook Link Road Project

Former British Sugar Kidderminster Web PicWorcestershire LEP welcomes the announcement from the Department for Transport that £4.9 m has been awarded from its ‘Pinch Point’ fund to support the second phase of the Hoobrook Link Road development in Kidderminster.

The money will be used towards  the completion of the Link Road between the Stourport Road and the Worcester Road around Kidderminster.  This will open up the South Kidderminster Enterprise Park  as well as alleviating a local ‘pinch point’ comprising several roads with serious traffic congestion, particularly at peak times, and it will release further large areas of land for housing and employment development.

Peter Pawsey, Executive Chair at Worcestershire LEP, said: “One of the key objectives of Worcestershire LEP is to support the delivery of key transport infrastructure projects.  The Hoobrook Link Road will significantly relieve congestion on the road systems, improve access to the site and thereby facilitate the regeneration of this area.  It will help breath new life into Kidderminster.“

Mr Pawsey continued: “Investment in the delivery of the Hoobrook Link shows the partners’ continued commitment to delivering this key ‘game changing’ site.   By working with  local authorities and the developer  on this scheme, we have the opportunity to really change the dynamic of the South Kidderminster Enterprise Park, enabling existing businesses to expand and providing opportunities for WLEP and its partners to attract new business to the area.”