Sigma appoints tender specialist as part of next growth phase

A Worcestershire outsourcing specialist has announced the appointment of a new bids and tendering lead who will support the firm’s growth plans both in the UK and abroad.

The Sigma Financial Group, which offers ‘white label’ customer contact centre services across the energy, water, retail, financial services and telecommunications sectors, has appointed Louise Morgan into the new role of head of bid management and solutions.

Under the leadership of Ben Jones, Chief Commercial Officer, Louise will oversee the design and delivery of Sigma’s bidding processes and tendering solutions in the UK and also the South African market where Sigma is extending its reach through its Cape Town facility.

With over 15 years’ experience in the business process outsourcing sector, Louise joins Sigma after three years as bid manager at customer experience experts, Webhelp. She also held a similar role at Sitel where she led on global bids.

Ben Jones said: “We are steadily growing our presence across a number of sectors but want to take our tendering and bidding work to the next level. Louise is a key part of that and is a tremendous addition to our team.

“Her multi-industry experience and intricate understanding of the tendering processes we face both in the UK and abroad will be vital. She is already proving to be a first-class appointment.”

Louise Morgan added: “Sigma stands out as an ambitious business with a strong and impressive team who are always looking to the future.

“We will be putting our credentials forward for a number of high-profile BPO bids in the months and years ahead and I am delighted to have the opportunity to lead and help support that process. It is an exciting time for us not only in the UK, but also in South Africa.”

Last summer, Sigma announced plans to double its workforce to 3,000 by 2025 – in the UK and in South Africa.

Headquartered in Redditch, Worcestershire and with call centres facilities in Birmingham and Cape Town, South Africa, the company is celebrating its tenth anniversary this year and has won multiple industry awards. It now counts 14 UK energy providers as customers and specialises in debt recovery, customer care services and lead generation projects

For more information on Sigma Financial Group and its services visit