
As the Tour de France leaves Britain’s shores for stages in France, Worcestershire Local Enterprise Partnership is in the throes of its preparations for Stage 4 of the Tour of Britain, coming to Worcestershire on 10 September. As part of that process we need lots of race volunteers.
Volunteers are a vital part of the Tour’s success and race organisers, Sweetspot, have announced that their portal is now open for people to register to help along the route at all Stages of the Tour – including Stage 4 through Worcestershire.
The Worcestershire Stage will leave from the Hive in Worcester at 10.30 am on 10September. Volunteers are needed at this start point and also along the route – particularly at the King of the Mountains sections (Wyche Cutting and Snowshill) and for Sprint points (Evesham).
Anyone interested inbeing a volunteer should visit the Tour website and sign up.
Peter Pawsey, Executive Chair at Worcestershire LEP, says: “It was fantastic to see all the excitement generated by the Tour de France in Britain earlier this week. We are very hopeful that we can generate that same level of excitement in Worcestershire for our stage of the Tour of Britain. The Tour de France was an opportunity for Yorkshire’s beautiful and unspoilt landscape to be showcased. The LEP is supporting the Tour of Britain coming to Worcestershire because we believe it will provide us with an opportunity to highlight what our county has to offer.”
He continues: “Estimates suggest that hosting the Tour will also bring at least a seven fold return on the investment made to the local economy. Worcestershire has for too long hidden its light under a bushel. By hosting the Tour we want to raise awareness of the natural beauty and cultural richness of our county to the wider world. Coverage goes out on ITV 4 and via Eurosport and many millions of viewers both in the UK and overseas are likely to be watching every day.”
The Worcestershire Stage of the Tour of Britain is being hosted by Worcestershire Local Enterprise Partnership, with the support of Worcestershire County Council, Worcester City Council, Malvern Hills District Council and Wychavon District Council. Sponsorship has also been confirmed by the Sanctuary Group and Worcester College of Technology and further sponsors are being sought.